Kibble

   Healthy pets, compassionate homes — powered by vegan kibble.

We are pet parents just like you and we don't want meat-based pet food in our homes!

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Vegan dry food certainly solves our ethical dilemma, but we also want to be responsible pet parents and provide nutritionally complete food, which our pets would enjoy eating.

On this page, we'll tell you everything we know about vegan dry food, how it works, and why it's a SAFE choice for your furry friend. Moreover, we hope to show that vegan dog, cat, and puppy dry food is a SUPERIOR choice to traditional meat-based dry food.

  • See a side-by-side comparison of vegan vs. meat-based pet food—same process, healthier ingredients!
  • Get a sneak peek inside a bag of vegan kibble—just like regular pet food, but smells even better!
  • You'll see that vegan kibble is ENJOYABLE! We have different flavors of dry food!

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The way vegan dry food is made is similar to how your typical meat-based kibble is produced. It uses the same approach for formula creation (using AAFCO pet standard as a guideline), the same type of production lines (mixer, extruder, and drier), and the same supplementation principles - only the ingredients are 100% plant-based. The result is a sophisticated dry food formula tailored to your pet's life stage.

Compare Ingredients ▼


Meat-based formula
Plant-based formula
Animal sources (A)
  • Meat and Bone Meal
  • Beef Tallow
  • Turkey By-Product Meal
  • Fish Meal
  • Animal Liver Flavour

Plant sources (P)
  • Ground Yellow Corn
  • Soybean Meal
  • Corn Gluten Meal
  • Whole Grain Oatmeal
  • High Protein Maize Gluten Meal
  • High Protein Soybean Meal
  • Pea Protein
  • Potato Flakes
  • Molasses
  • Yeast
  • Rosemary Extract
  • Yucca Schindigera Extract
  • Kelp Meal
Made in lab (L)
  • Phosphoric Acid
  • Salt
  • Choline Chloride
  • Added Colour
  • Taurine
  • Potassium Chloride
  • DL-Methionine
  • Zinc Sulphate
  • Red 40
  • Ferrous Sulphate
  • Manganese Sulphate
  • Niacin
  • Vitamin E Supplement
  • Yellow 5
  • Blue 2
  • Vitamin A Supplement
  • Calcium Pantothenate
  • Copper Sulphate
  • Thiamine Mononitrate
  • Vitamin B-12 Supplement
  • Riboflavin Supplement
  • Pyridoxine Hydrochloride
  • Vitamin D-3 Supplement
  • Folic Acid
  • Calcium Iodate
  • Menadione Sodium Bisulfite Complex (Source of Vitamin K Activity)
  • Sodium Selenite
  • Biotin
  • V-4520-C
  • Dicalcium Phosphate
  • DL Methionine
  • Phosphoric Acid
  • Taurine
  • L-Lysine
  • Potassium Chloride
  • Choline Chloride
  • L-Carnitine
  • Micro-encapsulated Vitamin C
  • Iron Proteinate
  • Zinc Proteinate
  • Copper Proteinate
  • Magnese Proteinate
  • Cobalt Proteinate
  • Magnesium Proteinate
  • Furrous Sulfate
  • Zinc Sulfate
  • Zinc Oxide
  • Copper Sulfate
  • Manganous Oxide
  • Sodium Selnite
  • Calcium iodate
  • Cobalt Carbonate
  • Salt
  • Vitamin A Acetate
  • Vitamin D Supplement
  • Vitamin E Supplement
  • Niacin
  • D-Calcium Pantothenic
  • Thiamine Mononitrate
  • Riboflavin Supplement
  • Pyrrolidone Hydrochloride
  • Folic Acid
  • Source of Vitamin K Activity
  • Biotin
  • Vitamin B12 Supplement
  • Inositol
  • L-Trytophan

A common misconception is that pets need animal protein—but the truth is, that they need specific nutrients (proteins, amino acids, vitamins, minerals, etc.), which can be sourced from plants.

Nutritional Completeness ▼
  • Complete plant-based proteins – sourced from peas, lentils, soybeans, chickpeas, peanuts, and more.
  • Meets & exceeds AAFCO Standards – formulated with essential amino acids, including Taurine & L-Carnitine, for optimal health.
  • No cholesterol, hormones, or antibiotics – unlike conventional pet food, plant-based kibble is clean, safe, and free from harmful additives.

Our professional vegan dry food is crafted with high-quality plant proteins from pea protein, lentils, linseed, chickpeas, peanuts, soybeans, and dried beet pulp.

Vegan Dry food is nutritionally complete and contains all the necessary nutrients that pets require for a healthy, balanced diet. This includes proteins, fats, carbohydrates, vitamins, essential amino acids, and added Taurine & L-Carnitine to support overall health, growth, and energy levels. 

Each formula is carefully designed to meet and exceed AAFCO and FEDIAF nutritional standards, ensuring complete and balanced meals for dogs, cats, and puppies. Made with natural, non-GMO ingredients, some products include organic ingredients for optimal health and well-being.

In addition, vegan dry food contains 20%-30% protein content (depending on life stage of the pet), and meets the same standards as meat-based kibble—without the harmful cholesterol, antibiotics, or hormones found in animal products.

The veterinarian Dr. Armaiti May reinforces this statement by saying:

Cats and dogs have nutrient requirements, which are not the same as ingredient requirements

Switching to plant-based dry food isn’t just an ethical choice—it can also improve your pet’s overall well-being!

Health Benefits ▼
    • Improve digestion - no heavy animal fats, leading to fewer tummy troubles
    • Reduced risk of Cancer - reduce the toxic load on your pet's system and provide them with the necessary nutrients, vitamins, and antioxidants that help prevent this disease
    • Allergy & itch relief - many pets react to common meat proteins. Vegan kibble eliminates these triggers, reducing itching and inflammation
    • Healthier weight - lean plant proteins support ideal body condition
    • Shinier coat and healthier skin - packed with Omega-3 & Omega-6 fatty acids for a radiant coat
    • Healthy heart - free from cholesterol and unnecessary saturated fats
    • Higher energy levels - clean-burning plant-based nutrients keep your pet active and happy!
    • Healthy teeth & gums - no meat-based bacteria means fewer odors and better oral health

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Dry food comes in many sizes - for small and large dogs, cats, and puppies.

 

Switching to a new diet is a big decision. Will my pet love it? Absolutely!

Our kibble is crunchy, delicious, and packed with flavors:

  • 🥜 peanut butter flavor
  • 🧀 vegan cheese flavor
  • 🍔 veggie burger flavor

Free Samples & Transition Tips ▼

We offer FREE trio sample packs for dogs, cats and puppies, giving your pet the chance to explore different kibble options before you commit. Our trio sample packs include varieties of dry kibble helping you find the best fit for their needs. Moreover, we also include vegan cheese flavouring; it's a special kind of nutritional yeast for pets that you can add to any food to boost the flavour. It works perfectly for picky eaters and for transitioning to a plant-based diet.

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Switching to vegan pet food is easy with the right approach!

  • Day 1-3: Mix 25% vegan kibble with 75% of your pet’s current food
  • Day 4-6: Increase to a 50/50 mix
  • Day 7-9: Shift to 75% vegan dry food
  • Day 10+: A full bowl of vegan dry food

Tip: Adding water or a sprinkle of nutritional yeast can make the transition smoother!

As you know, traditional meat-based pet food has a significant environmental footprint, but switching to plant-based kibble helps reduce greenhouse gas emissions, water consumption, deforestation, and land usage.

It’s time to make a change that benefits your pet’s health, aligns with your values, and contributes to a more sustainable world.